Learning through play

Specifications

• Material: Cotton
• Minimum age: 3+ years
• Washing instructions: Hand wash

This set is designed for preschoolers and beginning learners, helping children recognize letters, discover sounds, and form their first words through play. The color-coded uppercase letter tiles feature orange vowels and green consonants, giving children a clear visual foundation for exploring how letters work together. As they progress, they can move step by step from recognizing letters to forming simple words and developing their first reading skills.

This versatile set is ideal for home or the classroom. It encourages meaningful, hands-on learning and helps children discover the connection between letters, sounds, and words. Build, learn, and grow with every click.

What makes this set unique?

Early reading and writing skills become a hands-on, interactive experience. The tactile letter tiles keep children engaged as they discover the alphabet through play.

Development

Supports letter recognition, phonemic awareness, and forming first words. At the same time, hands-on play helps children strengthen their fine motor skills and hand-eye coordination.

Perfect for gifting

The ideal gift for young learners, schools, and families looking for a fun, hands-on way to encourage early reading and writing skills.

More to discover

Explore other MAGNA-TILES sets that inspire creativity and learning, such as the 56-piece LEARN Numbers set. Each set offers children a unique way to combine building and early learning.

Always compatible

All pieces are compatible with and make a great addition to all other MAGNA-TILES sets.

Safety guaranteed

Designed for countless hours of play, with the signature grid design to help prevent cracking and securely fastened magnets that let young children play safely.

Superior quality

MAGNA-TILES pieces are made from food-grade, non-toxic MABS plastic and are free from BPA, phthalates, and latex. The magnets are specially selected with children in mind, so they can easily pull the tiles apart and build safely without frustration.

Designed with purpose

Loved by builders aged 3 to 99, MAGNA-TILES sets are designed for independent, child-led play. They encourage Meaningful Play: play that is fun, engaging, hands-on, and developmentally beneficial.

SET CONTENTS

56 microMAGS pieces with printed uppercase letters, including:

• 20 orange microMAGS with vowels
• 36 green microMAGS with consonants

• Material: Wood
• Minimum age: 18+ months

KIDYEARS is the must-have headset for young animal lovers! With its fun design and magnetic ears, it delivers clear sound and protects hearing with a volume limit of 85 dB. Lightweight, comfortable and versatile (wired or Bluetooth), it keeps children company during all their activities, from games and films to music and travel.

• Grows with your child: volume limited to 85 dB (child mode / adult mode = no dB limit)
• Bluetooth connection or via audio cable
• Soft ear cushions
• Adjustable size
• Lightweight and durable
• Foldable (easy to store)
• Rechargeable via USB-C
• From 4 years
• CE-certified

With the KidyWolf Kidyelec-Expert My First Electricity Kit (18 pieces), children from around 7 years old get to know electricity in a playful and safe way. With 18 components, children can build circuits themselves, light up bulbs, and discover how electricity works – without complicated theory. Ideal for curious young minds who like to figure out for themselves how things work.

Features

• 18-piece set – includes everything you need for basic electricity (cables, switch, bulb, etc.).

• Safe & suitable from approx. 7 years old – components are designed with child safety in mind.

• Learn by doing – building, experimenting, and observing take priority over dry theory.

• Durable material – sturdy components that can take a beating.

• Creativity and problem-solving – challenges children to design and test circuits themselves.

Kidywolf

A young Belgian toy brand for children. Original, trendy, and design-focused toys to experience intense emotions together. They focus on children who are not yet teenagers. Their goal is not only to keep children busy and entertained, but also to stimulate their physical, mental, social, and emotional development.

In collaboration with Patty from Little Botanic Label, we designed this colorful play rice for the Grennn x Little Botanic Label Waves collection.

Just like the play rice, the containers also have that distinctive wave pattern. They stack easily and fit nicely in small children's hands. Fill them with sensory material, sort colors, or use them to scoop, pour, and explore all kinds of things. Ideal for open-ended play and stimulating the senses. Motor skills and imagination are encouraged through play.

Playing with play rice helps process stimuli and relax.

Once the child has finished playing, the play rice is easy to clean up. The rice can be returned to the storage jar and kept in a dry place.

This eco-friendly play tray is designed and made by Grennn. Each play tray is made from recycled wood sawdust and biodegradable plastic of plant origin.

Children will love playing with a play tray. It is the ideal toy in combination with magic sand/rice. Playing with magic sand/play rice stimulates and develops children's fine motor skills.

Step into a world full of fantasy with ODI, the ultimate story player for children!

Without a screen, but full of enchanting stories, ODI lets young listeners enjoy adventures with their favorite character, Bumba!

Listen & learn: stimulate imagination and language development

Simple and child-friendly: specially designed for little hands

Take it anywhere: Ideal for home, on the go, or at bedtime

Geomag Magicube Word Building – Learning to read playfully with magnetic blocks

Learning to read becomes child's play with the Geomag Magicube Word Building Recycled Clips (55-piece). This innovative set combines magnetic building with language development, allowing young children to get acquainted with letters, sounds, and word formation in a playful and active way.

The set contains 10 magnetic blocks 45 colorful letter clips. Children slide the letters on the blocks and build their first words this way. Thanks to the magnetic system, the blocks easily click together – ideal for small hands and endless creative play.

Specially designed for children from 3 years, and challenging until about 6 years. Perfect for preschoolers, beginning readers of language activities in the classroom.

What's in the box?

• 10 magnetic building blocks

• 45 letterclips in bright colors

• Made of 100% recycled plastic

• Easy to use and safe for young children

• Compact and versatile set – perfect for home, school, or on the go

Why choose Geomag Word Building?

• Educational toys that combines learning letters AND creative building

• Stimulates voice recognition, letter recognition word formation

• Supports language development with young children

• Magnetic system = frictionless construction

• Three-dimensional learning: more interaction than flat puzzles

• Sustainably produced from recycled plastic

This set is ideal for parents and teachers who want to help children in a fun, hands-on way with the learn to read. By building words themselves, children learn faster and with more enjoyment.

Sensory Rattle Bottle – Rainbow Edition

Rolling, rattling, and calming down – playful discovery from baby to child

Discover the cheerful world of fruit with this sensory rattle bottle full of colorful pieces of banana, watermelon, clementine, and... did you see a kiwi there? While your little one turns and shakes the bottle, it hears a soothing rattle that the curiosity stimulates and relaxation encourages. Ideal for sensory play, mental breaks, and language development.

Suitable for babies from 3 months up to children of 10 years.

Main benefits:

• Multisensory toys – stimulates hearing, sight, motor skills, and speech

• Soothing – helps children to relax and clear their minds

• Moves & rolls – effortless to follow for crawling babies

• Stimulates language comprehension – train concepts like “above”, “below” and “next to” in a playful way

• Sustainably produced – recycled plastic & wooden cap

Specifications:

• Material: recycled plastic & wooden cap

• Weight: ± 300 grams

• Dimensions: handy and safe for small hands

• Do not immerse in water – clean with a damp cloth

• Store away from direct sunlight

Suitable for:

Children of 3 months to 10 years, perfect for sensory play, language development, sensory regulation, and Montessori-inspired moments of calm.

Sensory toys that grow with your child – from first crawling movements to language-skilled explorer.

Endless combinations with this stacking tower! Full of color and beautifully handcrafted, there is joy in every movement. Have you seen its little eyes? Feel free to create faces and characters!

It includes: 8 pieces in different shapes and sizes.

Age: +0 months

Pick a card and start lacing!

Follow the patterns of the fun illustrations. Thread the lace through the small holes to add details to the farm or the tractor. Lace around the chicken, the cow and the sheep. A fun and entertaining activity. This lacing card set comes with two laces and 5 cardboard cards featuring the beautiful illustrations from the Little Farm collection. Little ones will love practising their fine motor skills as they carefully thread the lace through the small holes in the cards. Hours of fun guaranteed!

Minimum age: 3+ years

With the LÄSSIG stacking toy in a colorful turtle design, children can let their creativity run wild in the water, the sandbox, at the beach, and on the playground.

Product information:
- Dimensions: 18.5 x 16.5 x 10 cm
- Material: 70% polypropylene, 30% cellulose
- BPA-free
- Suitable for children from 18 months

Special features:
- Colorful stacking toys for an unforgettable play experience in sand or water
- Consists of five separate parts to stack and fit together
- Supports motor and sensory development
- The loose parts can also be used as a sieve and to make sand molds
- Easy to hold by small children's hands
- Easy to clean

The stacking toy in the shape of a turtle is made from a sustainable biocomposite (70% polypropylene, 30% cellulose), which is more environmentally friendly than traditional polypropylene.

Meet this amazing stacking tower, an absolute must-have for little explorers! The cheetah made up of 4 brightly colored blocks provides endless stacking fun.

The 6 beads can move along the spiral, which not only provides hours of entertainment but also stimulates your little one's fine motor skills. The trendy colors in lavender, caramel, ivory, and ash green make this stacking tower not only super cute.

You also make a responsible choice with FSC 100% certified wood.

Let the play begin!

Features

• 8 different planets to collect
• Surprise element (random model)
• Fun and educational activity
• Encourages curiosity and motor skills
• Ages 6 and up

Package contents

• 1 mystery planet to excavate (random model)
• 3 semi-precious stones
• Collectible planet badge
• 2 digging tools
• Educational card about the planet

Features

• Voice changer (3 different settings: high, low and normal)
• Wireless microphone
• 40W speaker
• Rechargeable via USB-C
• Wireless
• Bluetooth connection
• Multicoloured, multidirectional LED
• Easy to carry: handle
• Easy to hold
• Compact
• Slot for micro SD card up to 32 GB (not included)
• Named Toy of the Year 2024
• Ages 5 and up
• CE-certified

What's in the box

• KIDYKARAOKE
• Two wireless microphones
• USB-C charging cable
• Instruction manual

The Learning Resources Handy Scoopers™ are high-quality educational toys for children aged 3 and up. This learning resource supports children's cognitive, motor and social development in an interactive and enjoyable way.

Benefits and features:

• High-quality educational toy from Learning Resources
• Promotes cognitive and motor development
• Suitable for use at home and in the classroom
• Colourful and appealing design
• Encourages independent learning and exploration

This educational toy from Learning Resources was developed by educational experts and aligns with current primary and early years curricula. The materials support a range of learning areas and offer children a rich learning experience that combines cognitive, social and motor skills.

Product information: Available in a multicoloured design. Suitable for children aged 3 and up. Brand: Learning Resources. Includes instructions and an activity guide.

This educational resource from Learning Resources is an excellent choice as a gift or an addition to classroom materials. It is carefully designed to suit the developmental stage of young children aged 3 and up and promotes both cognitive and social skills. The playful approach helps keep children motivated.

Let your little one embark on an adventure with the Dress up Jim and Rosa magnetic playboard. The colourful magnets and 8 cards inspire wonderful stories and original creations. The sturdy cardboard and soft colours make the board a joy to play with. Perfect for discovering together, again and again.

Your little one can easily place, move and combine the magnets on the playboard. The different cards offer inspiration for recreating scenes, but your child can also make up a story of their own. Playing with the magnetic pieces is a fun way to develop imagination, creativity and fine motor skills.

After playtime, the magnets can be stored neatly in the box. Thanks to the practical design, the playboard and magnets can be kept together.

• Material: Cardboard
• Minimum age: 3+ years

Not suitable for children under 3 years. Small parts. Choking hazard. Before use, remove the packaging and all fastening materials that are not part of the product and keep them out of reach of children.

• Insert 2 AAA batteries into the back of the Magic Magnifier™ wand.
• Switch on the magnifying glass wand and move it over the pages of the book.
• Watch the book come to life, light up and glow!

Features:

• Dimensions: 15,5 × 4,5 cm
• Capacity: 250 ml
• Fully sealed with a double safety cap.

Specifications

• Material: Wood
• Minimum age: 18+ months
• Care instructions: Surface can only be wiped clean with a damp cloth
• Weight without packaging: 2,4 kg

• Material: wood & Carto
• Weight: 650 g

• Dimensions: 24 x 13,2 x 14,3 cm
• Age: 18 months and up

KIDYPRINT turns every moment into a memory to share

KIDYPRINT is much more than just a camera. Children can capture their favorite moments and print them instantly thanks to ink-free, cartridge-free thermal technology. Designed to inspire creativity, it turns every photo into a little work of art to display. As soon as you open the box, you can use the 180 prints to let your child's imagination run wild.

Simple, fun, and affordable, KIDYPRINT makes photography accessible to children. It gives them the joy of seeing their memories come to life in seconds.

KIDYPRINT: capture the moment, print the joy.

Features

• Instant black-and-white thermal printing
• 21 filter effects to add a fun touch to photos
• No games
• 8Mpx selfie camera
• 2.4-inch screen
• Rechargeable battery via USB-C cable
• Space for a micro SD card (up to 32 GB)
• CE certified

What's in the box

• KIDYPRINT
• 2 rolls of thermal paper
• 1 roll of self-adhesive thermal paper
• 1 roll of green thermal paper (1 roll = +/- 60 printed photos)
• 2 small magnetic photo frames for displaying prints
• Stickers for personalizing the device
• Safety shoulder strap
• USB-C charging cable
• Ages 5 and up
• Instructions